What a doozy of a shoe release.
So Nike introduced us to the Nike Air Yeezy’s back in 2009, and those sneakers were one of the few QS releases that garnered much attention and sold out instantly, commanding a resell value anywhere from $600-$1000 per pair. The shoes were based off the Jordan III midsoles and had some of the best leather’s used along with memory foam in the shoes interior and a really nice lush insole not normally used in nike sneakers.
Nike would follow this up with the Air Yeezy 2….and this would be even worst of a release. Campouts ensued across the nation, stores would stuck having to raffle shoes, and issues concerning how some of Nike’s marquee stores handling their twitter release would go on too.
For many people, as well as myself, we were ecstatic to hear the news that Nike would release the shoes on Nike.com. With no set time, the shoes would drop as a bonified Quickstrike. No prior notice, no heads ups, nothing. They would drop at a random time, just like the first batch of Yeezy 1s did, and that would be it. The only difference this time is the use of twitter, as that would be where the link for the shoes would originate from and it would be up luck to click through the check out page quick enough get the shoes. The only issue now is that Nike had instated a new check out process that involved reserving the shoes for a person as soon as they got to the credit card information page, similar to how Eastbay.com does their releases, so that now it was an official clicking race to the checkout page.
Of course, as with all of Nike’s releases that have the interest of millions of people across the nation, the website would have issues and not work properly. Here is my story of the Yeezy release.
This release occurred the same night as the Miami Heat and Boston Celtics game 7 night, as well as the Bradley vs. Pacquiao fight. I had the game on and my computer on the nike.com page constantly refreshing during the day and during the game. Seeing no signs of the shoes releasing during the game, I figured they wouldn’t release during the fight either. So I began my preparations for the fight, and as I was watching the pre fight announcements, the nike.com tweet/link had gone up. Off to the races, and i try to add a sz 9 in the platinums and the solar reds into my cart. Not only did I not get through to the checkout page, my window was constantly processing data and not moving. So I proceeded to open new windows and try adding more pairs to the cart and what not.
What occurred was nike.com giving me new errors now, stating that I couldn’t add more then 1 pair to my cart as there was already a pair in there, but in the other window it was still lingering and not going past the size selection. More refreshing, more adding sizes to my cart…until one of my refreshes revealed that all the sizes were gone in the solar reds, and a sz 9.5 and a 12 was avail in the platinums. So i tried to add the platinums in a 9.5 to the cart, and this time the screen does the same refreshing thing….and then it gave me an error page stating that the website was down…. at this point I was through with the shoes, it wasn’t meant to be, and proceeded to watch the fight while checking niketalk.com and the page where the shoes were. Everybody complained about the same issues, and some began to post that they were able to get their pairs.
So at about 2 am, before I went to bed, I decided to refresh the page again just to see when the page would go back live, and I was surprised that the page was still active, but it wouldn’t allow you to add any sizes to the cart. What was very odd, was my cart icon showed (2) next to it….
….thinking this was odd/crazy, i click on it and it showed that I had two pairs of yeezy’s in my cart…Remember now, I never made it past the shoe size screen, it never turned into a blank page or anything, so this was extremely odd. on the checkout page, it showed that I had two pairs of sz 9.5 in the platinums in my cart ready to go. Not wanting to risk anything, especially if this was an error, I made the hard decision to remove one from my cart and take the chance on one single pair. Immediately I paid, and paid for the extra over night shipping to get them rushed out ASAP.
I told this to other people and knew nothing was set in stone until I got a shipping confirmation, and come Tuesday I had received the news I had been waiting for, that my shoes were shipped!
Once I began seeing pictures of other peoples pairs, I KNEW I wouldn’t want the platinums at all, and would want the Solar reds. Luckily the owner of Sneaker.st (great website btw) had an extra pair of Solar reds he was willing to trade for my platinums, straight across! All in all, a stressful release, but i’m glad to have my pair….however I will say as far as build quality goes, the 1 > 2…..lets just hope if there are future colors that it goes smoother then this, and if there is ever a 3….they’ll make them more available then this