Challenge number three from Nike SB and Eric Koston’s “Mr. Control it All” program. Named Arts and crafts check out what you have to do this time around. Check it out below then head to http://www.nikeskateboarding.com/mrcontrolitall to learn more about the contest.

“The XRAY series features a revised version of our original Hexmark™ construction. For this series, the Hexmark™ pattern is pressed into the bottom veneer on the nose and tail areas only. The raised pattern has less surface area and therefore less friction for nose and tail slide tricks. The pattern tapers right before the truck [...]

As MJ signs shoes and jerseys for the Jordan x Converse collab, he talks about how the shot to win the 1982 championship for UNC gave him the confidence to thrive over the span of his career. Visit http://www.jordanxconverse.com to bid on the 23 pairs being auctioned off on eBay for the James R. Jordan Foundation.

Nike today unveiled Nike+ Basketball and Nike+ Training, two new experiences connecting digitally enabled footwear with interactive mobile applications that together deliver a revolutionary sport experience. First unveiled for running products in 2006, Nike+ has grown into a community of six million digitally connected athletes and is set to expand with the recent launch of [...]

While most brands want to see you rocking their gear head to toe, Benny Gold is taking it a step further, he wants to be in your shower. A new venture for the brand into the world of natural body care results in the creation of new all natural bars of soap. Shaped like the [...]

    It doesn’t seem like it’s been 15 years, but Lance Armstrong was diagnosed with testicular cancer back in 1996. He quickly got treatment and would go on to win a few more Tour de Frances’s. Along that journey he also started the Livestrong Foundation to help raise awareness and focus attention around people [...]